retailcloud Blog

How to attract new customers to your retail business

A lot has been written about drawing new customers and retaining your existing customer base. Statistics show that it is wiser to emphasize your efforts on retaining existing customers, as it’s 6 to 7 times more expensive to attract new customers than to keep existing customers. That being said, you probably have underutilized tools, that you are already paying for, that can help you reach new customers that will love your products.

How your Brick and Mortar Store can Dominate Local Search

Local independent retailers who want to draw local consumers need to appear in the Google Snack Pack, which is a listing of the top 3 local business based on seo. Consumers typically do not look beyond these top 3 listings and perceive them as the best matches. For that reason, it’s crucial for local independent retailers to work on getting into the top 3.